Launch a LinkedIn® Live show that creates new opportunities.
Opportunities come from relationships, and relationships are established through conversations.
The easiest way to start a conversation is by hosting an interview-based LinkedIn® Live show.
What Clients Are Saying:
"I closed a $700K deal from my first LinkedIn Live."
David L. - Business Development Manager
Everybody knows the best B2B opportunities come from relationships.
But relationships don't scale, right?
At least, that's what we've been told. So we revert to transactional tactics: cold calling, cold email, and random acts of networking.
These tactics are costly and unpredictable.
But there is another way.
You can build a network of engaged prospects and industry influencer by inviting them as guests on a show.
A live show accelerates business growth and strengthens your reputation.
Here's what our first month looks like
Launch your show in the first 30 days
Week 1: Show Workshop
Week 2: Developing Question Sets
Week 3: First Episode Goes Live
Week 4: Second Episode Goes Live
Example client shows:
Three keys to launch a show
that drives new business:
1. It's about them
Your ideal customers don't care about you.
They don't care about your products and services.
They care about themselves.
When you put other people's interests
above your own, they will want to see
you win, too.
By giving first, you attract people that
will give back by opening their network to you.
2. Create content WITH the right people
Imagine if you had a 1:1 conversation with 50 top decision-makers and industry influencers of the next 12 months. How would that impact your business?
The good news is, you can.
People love to talk about themselves, their ideas, and share their expertise. Be the catalyst who gives them a platform to share their perspective. They will love you for it.
It's easier than ever to run a LinkedIn® Live show. Instead of pitching your products to prospects, ask them to join you as a guest on your show. The response rate is incredible, and the guest will know, like and trust you when the interview is done.
Play your cards right, and they'll refer you to people in their network who are in market now.
3. Generate 1:1 conversations
Business development will always be a numbers game. It's just the numbers are way better when you make it about them by highlighting their expertise and point of view.
You can have the first two mindsets, but still attract very few referrals if you don't implement the final mindset: Generate 1:1 conversations with prospects and super-connectors. It's imperative to use the show to initiate meaningful, business conversations.
The primary goal is not to build an audience early on. The goal is to generate as many conversations with the right people as possible. If you approach conversations with a giving-first attitude and ask questions, you will attract new business and warm referrals from people you've just met.
What other people are saying:
"I closed a $700K deal from my first LinkedIn Live."
A prospect ghosted me for two months. I asked him to join me for a LinkedIn live. He immediately agreed to join me as a guest.
Within a few days, he reached out to tell me he had $700K open up in his budget. A deal that would normally take 18 months closed in a few weeks.
There is no way that deal would have closed without the Sell Through Social System.
This stuff works!
David L.
Business Development Manager
About Joseph Lewin
When I first started in marketing, I launched a business and wasn't able to bring in enough clients to keep the doors open. I was ashamed of myself. I knew the work I did was high-quality, but I didn't know how to meet the right people.
Over the years, I've learned the secret to building deep relationships with people by creating content with them. I've developed a process to build relationships in new networks that will make warm introductions.
I want to help you bring in new businesses so you can support your family and build a business around your priorities.
Let's go!
Joseph Lewin
Faq.
Results vary based on many factors. If you have existing clients, a clear offer, and a well defined ideal customer profile, you are very likely to attract referrals from outside your network in the first 60-90 days by launching a show. On the other hand, if you don't have those factors defined, the Sell Through Social System will enable you to do the research necessary to uncover those answers. You may still attract referrals in the first 90 days, but use that time to refine your offer.
The purpose of the 30-days to launch and the extended 90 day coaching program is to empower you with a clear system for attracting referrals on repeat. You will understand how to run Live shows and build business relationships. After 30 days, you'll have launched a show. The full 90 program, equip you with the knowledge, mindsets, and skills to run this biz dev system on your own.
